
SUMMER 2011: Our friend got hit by a car.
He was riding his bicycle home at night after a thief stole his bicycle light. His story isn't unique. As it turns out, 1 in 3 city bicyclists have had their bicycle light stolen and 80% of bikers frequently forget their lights at home.
who love building and love biking.
Slava is the customer guy who loves building companies. He's an electrical engineer-turned entrepreneur. Gotham is his 4th rodeo: before making the bicycle light, his last companies were in educational technology, real estate, and night life. His first company sold "pretty rocks" to his neighbors. He made a 65 cent profit.
Brad is the product guy. He has a BS from Purdue, MS from MIT, and PhD from his dad's woodshop. Brad can build anything and makes the world's best guacamole. Legend has it he's the illegitimate love child of MacGyver and Julia Child.
Above: First working prototype, 3:17am, Nov 15 2011
We will build an arsenal of equipment to defend the urban cyclist.